Between Monday and Friday, Americans spend 11+ hours in their cars. Why not capture consumers when they are actually paying attention? Our listeners seek out and listen to live traffic reports and will hear your message.

Clear Channel’s Total Traffic Network provides a traffic related strategy for Seattle or multiple markets, and delivers solid results to advertisers of many business categories. As an effective and cost efficient way of spanning multiple radio formats and demographics, you receive one-stop shopping, with one invoice, for all stations.

In Seattle, you can now cover King, Pierce, Thurston, Kitsap, and Snohomish counties, with one Total Traffic radio buy. A four week, 50x Total Traffic package, delivers more than 2,000,000 gross impressions and 500,000 different adults 18+, across six different radio stations. All this, for less than $4,000 per week.

WE HAVE PROVEN, OVER THE YEARS, THAT THIS PROGRAM DELIVERS RESULTS!

• High Reach & Added Frequency
• Extremely Cost Efficient
• Simple Bold Statements for Direct Response or Long Term Branding
• Foreground Message -- Read Live or Pre-Recorded
• Headline Status, Outside the Commercial Break
• Message Flexibility
• Commuter Goodwill
• Prime Drive Time Marketing
• Includes 15-Second Commerial, plus 5-Second Billboard.
• Recognizeable On-Air Talent
• No Production Costs
  
  The effectiveness of a radio commercial is not necessarily related to length. The size of an audience does not change with the length of an advertisement. The listener recall of a 15-second commericial is 94% of the recall of a 60-second commercial.
  
  For more information about Total Traffic advertising, contact Laurie Stroud at (206) 494-2480 or LaurieStroud@clearchannel.com